Privacy Policy
OVERVIEW CONTENT
- Maintaining the security of your personal data is of paramount importance to us and we are committed to respecting your privacy rights.
- This notice, which including without limitation applies when using the Websites or our listings from third party marketplaces (such as eBay and Amazon) ("our marketplace listing"), provides you with information about:
- How we use your data;
- What personal data we collect;
- Who we share your data with;
- How we ensure your privacy is maintained; and
- Your rights relating to your personal data.
- For the purpose of the Data Protection Act 2018 & where appropriate the General Data Protection Regulation (EU Regulation 2016/679), ("GDPR"), and the EU Data Protection Directive (Directive 95/46/EC) the data controller is City AutoCentre 302 Eastern Avenue East, Romford, Essex RM2 5RA.
This privacy policy sets out how City Auto Centre uses and protects any information that you give City Auto Centre when you use this website.
City Auto Centre is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
City Auto Centre may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
What we collect
We may collect the following information:
- Name and payment details
- Contact information including email address
- Demographic information such as postcode, preferences and interests
- Other information relevant to customer surveys and/or offers
Although the precise details of the personal information collected by us will vary according to the specific purpose for which we are collecting the information, we may collect and process the following data about you:
- Although the precise details of the personal information collected by us will vary according to the specific purpose for which we are collecting the information, we may collect and process the following data about you:
- Information that you provide us by filling in forms on our social media pages or on our Websites. This includes information provided at the time of registering to use our Websites, subscribing to our service, purchasing goods via our Websites or via our marketplace listings, posting material or requesting further services. We may also ask you for information when you report a problem with our Websites.
- if you contact us by phone, email or otherwise and is provided voluntarily, we may keep a record of that correspondence;
- please note that we may record and monitor telephone conversations that we have with you. The sole purpose of any recording is for training and quality control purposes. Under the GDPR any personal or confidential information disclosed to us by telephone shall not be made available to any third party (unless required by law to do so) or used for marketing purposes. Recorded conversations are generally deleted within three months after the recording was made;
- we may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them;
- details of transactions you carry out through our Websites or our marketplace listings and for the fulfilment of your orders;
- details of your visits to our Websites including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access;
- we also collect browsing, transactional and behavioural data from you to improve the service/experience we offer and for the purposes of offering you a tailored or personalised online shopping experience; and
- we may collect information about your browsing device, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is anonymous statistical data about our users' browsing actions and patterns and does not identify any individual. We collect some of this information using Cookies. We may also collect any personal information which you allow to be shared that is part of your public profile on a third party social network.
- We obtain and/or collect certain personal information about you from sources outside our business. We may also receive your personal information from other sources, such as: public databases, our retail and supplier partners, our trade customers, third party collection and recovery agencies, referrals from insurance and accident management companies, joint marketing partners; social media platforms; from people with whom you are friends or otherwise connected on social media platforms, as well as from other third parties. For example, this other personal data helps us to:
- provide the relevant services in an accurate manner;
- review and improve the accuracy of the data we hold; and
- improve and measure the effectiveness of our marketing communications, including online advertising.
International Transfers
- It is sometimes necessary for us to share your data outside of the European Economic Area (EEA). This generally occurs when our service providers are located outside of the EEA or you are based outside of the EEA.
- If this happens, we will ensure that the transfer will be compliant with the relevant data protections laws including the GDPR.
- Our standard practice is to use standard contractual clauses approved by the European Commission for such transfers. Where the standard contractual clauses are not used appropriate security technical measures, contractual will be in place and if applicable the service providers have signed up to the EU-US Privacy Shield which is a framework designed to protect the fundamental rights of anyone in the EU whose personal data is transferred to the United States for commercial purposes
Legal Basis For Processing Your Personal Data
- The personal data that you provide to us in order to purchase goods, or that is provided to Workshops fitting our goods on your behalf, other personal data generated for transactional agreements is processed as it is necessary for the performance of a contract with you.
- All other personal data is processed for our legitimate interests (as set out below) and to comply with our legal obligations.
- In general, we only rely on opt-in consent as a legal basis to contact (and allow for selected third parties to contact) new customers by electronic means and/or send direct marketing communications via email or text message to new customers.
- You have the right to withdraw your consent at any time.
- The following table describes what categories of data we process for what purposes, and on what legal basis we rely on:
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How Long Do We Keep Your Data
- We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
- Our procedures to manage data retention is to retain customer data for 7 years or longer to support some of our parts warranty.
- The email marketing unsubscribe function will remove your details from marketing lists and confirmation of your removal will be sent to your email address.
- Data back-ups can take up to 60 days to remove specific data from the system.
- We will take reasonable steps under Article 17 of the GDPR to meet data subject requests.
Your Rights
- Right to review: where you request access to your personal data (“Access Request”) and we are unable to deal with or fulfil such Access Request, we will provide you with a reason as to why. You have the right to complain as outlined in the section marked “Privacy Questions”.
- You can also exercise Access Rights at any time by contacting us in accordance with the information set out in clause 13, Privacy Questions, below.
- Our Websites may, from time to time, contain links to and from the websites of our third party partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites should have their own privacy notices/policies and that we do not accept any responsibility or liability for these third party websites and the notices/policies. Please check these notices/policies before you submit any personal data to these websites.
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
- To process your order and obtain payment
- Internal record keeping
- We may use the information to improve our products and services
- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided
- From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests
- We use information held about you in the following ways to:
- ensure that content from our Websites is presented in the most effective manner for you and for your browsing device.
- provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
- carry out our obligations arising from any contracts entered into between you and us. For example, we pass your contact details to our third party courier companies who may contact you via email, text message or a telephone call to confirm delivery of your order. Where you use our Click and Collect service, we will notify you via text message or a telephone call to advise you when your order is ready to be collected by our branch. We may notify our suppliers of your details for any warranty purposes.
- carry out our obligations arising from any contracts entered into between you and us. For example:
- where you may have credit terms with us for payment of goods we may pass your details on to third-parties;
- other independent third parties (i.e. workshops/garages/fitting service) (“Workshop(s)”) fitting goods (supplied by us) to your vehicle on your behalf, where the Workshop appointed by you needs to contact you in order for the fitment of such goods to be carried out to your vehicle;
- to allow you to participate in interactive features of our service, when you choose to do so;
- to enhance your experience whilst using our Websites; and
- to notify you about changes to our Service.
- If you are an existing customer, we will only contact you by electronic means (email or telephone) with information about goods and services that we offer. We will not contact you by email if you have unsubscribed from our mailing list, or by phone if you are registered with the Telephone Preference Service (and have not expressly indicated that we may continue to call you notwithstanding your registration).
- If you are a new customer, we will only contact you by electronic means if you have consented to this.
- Whether you are a new or existing customer, if you have consented to being contacted by electronic means we will contact you in accordance with your consents.
- We may use your personal information to contact you if there are any urgent safety or product recall notices to communicate to you where we otherwise reasonably believe that the processing of your personal information will prevent or reduce any personal harm to you. It is in your vital interests for us to use your personal information in this way.
Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
How we use cookies
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Data aggregation, analytics and profile creation
We may analyse your browsing behaviour to draw inferences and create profiles about your personal preferences and behaviours. We may then use such information for the purposes described below;
Behavioural advertising and cross platform targeting
(a) Served by us
We may use your information (including profile data) to serve you with advertising, which is relevant to you, on our websites and the websites of third parties.
(b) Served by third parties on our websites
Advertisers or other third parties using our website may also engage in behavioural advertising and use cookies and web beacons in the manner described above. We do not control these advertisers or other parties' use of cookies or web beacons or what they do with the information they collect.
(c) Served by third parties on third party websites
We may provide your personal information (including profile data) to third parties who may then use it in combination with personal information that they have collected from you to serve you with relevant advertising on third party websites.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
- If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
You may request details of personal information which we hold about you under the Data Protection Act 2018. If you would like a copy of the information held on you please write to us.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.
Complaints
- You have the right to make a complaint at any time to the local data protection supervisory authority which, for the UK, is the Information Commissioner’s Office (ICO) (www.ico.org.uk). We would however, appreciate the chance to deal with your concerns before you approach the ICO, so please always contact us in the first instance.
Notice Issue Date: January 2024